Archive for the ‘General news’ Category

Microsoft at the Embedded World Fair

Posted by: Jo Rees on March 13th, 2015 IN General news

On 24th October 2014 Line Up were appointed to design and deliver a stand for Microsoft at the Embedded World Fair, in Nuremberg, Germany from 24th -26th February 2015. Having successfully just completed the job here is an overview of the objective and solution we provided. READ MORE

The ICE Awards 2015: What will you enter?

Posted by: Kate Gunn on February 2nd, 2015 IN Awards

Hotfooting it back from Millbrook where she was busy looking after 180 delegates last week with that special Kate Gunn touch, our Head of Logistics tells Crane’s Eye View why she’s excited about judging this year’s inaugural International Corporate Event Awards. The ICE Awards are the initiative of a steering group of in-house corporate event organisers.  The aim is to give in-house teams the opportunity to step into the limelight when most awards schemes are aimed at the agency side of our industry.  It will be the first of its kind in the UK to truly put the spotlight on corporate READ MORE

Volvo Ocean Race 2014/15 – Producer’s Log #3

Posted by: Jo Rees on January 9th, 2015 IN Fun stuff

Welcome back to our Volvo Ocean Race Producer’s Log. Our first update for 2015 but our third port-of-call in this grueling trans-global race. Well, I say grueling, but whilst the 7 teams were battling it out in the open seas I popped back to Blighty to celebrate Christmas on dry land. After a truly tough few days of eating and drinking I headed to Abu Dhabi where 6 teams had already made port with my personal favourites, Dongfeng in second place. Team Vestas Wind dramatically came aground off the coast of Mauritius and have retired from the race for now……all READ MORE

A year in review: the best of the Line Up blog 2014

Posted by: Line Up on December 22nd, 2014 IN General news

In the spirit of giving and as a huge thank you for following Crane’s Eye View, we thought we would finish the year with a round-up of your favourite 2014 features. The top 3 have been voted for by your own viewing figures, so here they are: The Complete A-Z of Experiential Marketing This blog-a-thon, that was completed in 2014, gave us the opportunity to explore every aspect of the experiential world, from understanding Audiences and writing Briefs, to targeting Youth and exploring the Zeitgeist. Delve into this epic series and discover everything you need to know about experiential marketing.  READ MORE

Volvo Ocean Race 2014/15 – Producers Log #2

Posted by: Jo Rees on December 2nd, 2014 IN General news

Producer, Jo Rees, travels with Volvo entertaining VIPs along the course of the Volvo Ocean Race. Stage 2 takes her to Capetown where she writes about the incredible port and Race Village. READ MORE

Destination Focus: Finland for incentive trips

Posted by: Neil Thompson on October 9th, 2014 IN Destination Focus

Neil Thompson, our creative director, took a trip to Finland to get a feel for what this stunning Winter Wonderland has to offer. READ MORE

Muse of the month: Vlogging – how to make the most of YouTube’s Ambassadors

Posted by: Line Up on September 30th, 2014 IN Fun stuff

Welcome to another new series as we blog our way towards the end of 2014. ‘Muse of the month’ is really just an outlet for us to pass on our thoughts on anything that is particularly trending or topical. We hope you enjoy! This month we look at the rise and rise of YouTube’s ever popular vloggers. READ MORE

Line Up Close and Personal: Rebecca White, Logistics Manager

Posted by: Rebecca on September 26th, 2014 IN General news

Our spritely Logistics Manager Rebecca White was the second Line Upper to step up to talk about her interests in and outside of work. With her passion for travelling the world and Queen Bey that come in equal measures, you’re sure to be in good company with our Rebecca, aka Reebs. READ MORE

i-Spy: Adobe Heart Tree

Posted by: Line Up on September 4th, 2014 IN Fun stuff

This mesmerising installation, which revitalised a 100-year-old tree using a person's heartbeat, confirmed the deep-rooted importance of putting your heart into the art you create. READ MORE

Brand Postcard: Notting Hill Carnival 2014

Posted by: Line Up on August 26th, 2014 IN Experiential marketing

The best brand experiences at Notting Hill Carnival 2014... READ MORE